Many of us, as men, have ambitions to leave a legacy. What that legacy looks like varies from man to man but ultimately, we all have a desire to leave this world better than when we got here. And, legacy is something my guest, his father, and his father’s father know how to create.

Today, I’m joined by the President and CEO of Weatherby (American Firearms Manufacturer), Adam Weatherby. He is the grandson of the founder, Roy Weatherby. And, he recently took up the mantle as head of this 70-year-old, third-generation business. Today, we talk about what it took to create, how things evolve over generations, the power of storytelling, and how to create a generational business and legacy.

“Life’s too short to hunt with an ugly gun.” Tweet That— Adam Weatherby

Adam Weatherby

Creating a Generational Business | ADAM WEATHERBY

Today,  I’m joined by my friend and the President of Weatherby, Adam Weatherby. I met Adam a couple of years ago through mutual friends at MTNOPS and, in getting to know him, and hearing more about the history of Weatherby and his vision for, I knew we needed to sit down for a conversation.

Adam started working at Weatherby more than 20 years ago in tech. support, warranty service, and sales and marketing before leaving after four years to pursue his ambitions to become a pastor. He returned to Weatherby not too long ago and was named President in 2017.

I’m inspired by his vision, direction, and leadership with his organization and I think you guys are going to get a glimpse into what it takes to lead a generational business.

“When it says Weatherby on it, people have a certain expectation.” Tweet That— Adam Weatherby

Show Highlights

  • The beginning of a legacy
  • Leveraging everything
  • A woman’s perspective
  • Manufacturing arms
  • Creating a prestigious brand
  • The value of marketing
  • Inspiring dreams
  • Balancing life
  • Taking on leadership
  • Cultural change
  • Respecting history
  • The future generation
  • Leaving the business behind
  • Developing the right skills
  • Owning your mistakes
  • Riding shotgun with dad
  • Delegating leadership
  • Mutual respect
  • Relocating the business

“There’s a lot of people who take a paycheck with my name on it to feed their family.

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